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Welcome to Scent School

We are delighted to invite you to Floral Street’s flagship store in the heart of Covent Garden in London, to experience a number of fragrance explorations with our expert Floristas.

Complimentary Florista exploration available in store Step onto our Insta-famous carpet and be welcomed by our Giles Deacon dressed Floristas and discover our stunning collection of 8 fragrances powered by flowers. Our trained fragrance experts, will take you on a journey of colours, moods and smells to find the ultimate fragrance to fit you. No booking necessary, complimentary. 

Scent School monthly calendar – next one 6th June and every 1st week of the month.

We are now thrilled to offer monthly Scent Schools at our flagship store in Covent Garden, London, to lead you through the art of fragrance. This is a shared journey that will change the way you experience, enjoy and buy fragrance. Founder Michelle Feeney says: "When I launched the brand, my aim was to help people to become connoisseurs of fragrance in a fun, modern way."

FLORAL STREET’s Floristas, trained by perfume experts from Robertet, the heritage Fragrance House, will unlock individual ingredients behind each perfume during an hour scent exploration. Ensure you come selfie ready, as we are sure you will be grabbing snaps all night long. Sit back, relax, and sip on prosecco, whilst our fragrance savvy Floristas unlock the secret Scent School hidden drawers.

£20 ticket including refreshments and a goodie bag.

Book your space by phone: 0207 836 3366, or by email: or book now

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